Posts in 2014 Competition
Redefining Success in a Credit Union Sales Culture

Credit Unions everywhere are looking to instill a sales culture while protecting the member service excellence that differentiates us as an industry. For credit unions looking for increased sales, I suggest developing comprehensive metrics that measure the successes of your front line employees to ensure they are providing superior member service through offering your organization’s full suite of products.

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Providing Hope

In June I got a dreadful little postcard stating that I had to pay $100 to renew my license plates. Instantly it made me think of much cooler ways of spending that cash. Now, the $100 didn’t break the bank and it’s one of those things you just have to pay. 

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Power CU Rebrand - Life is calling

Imagine your credit union experiencing 18% net loan growth, a younger demographic profile with 5% member growth, and a 62% increase to your bottom line in a matter of a year. This is the projected outcome of Power Credit Union’s rebrand - “Life is calling.” Do these figures persuade you to answer?

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